Frequently Asked Questions
How long does it take to produce a video tour?
Generally, it takes anywhere from 60-120 minutes to film and photograph the property, depending on the size of the home. If we are only shooting video, allow about 60 minutes for an average size home. Editing, production time, narration, compression, etc. take approximately 3-5 hours additional hours off site. We strive to have your photographs to you the same day, and your video tour online the next day.
What is the length of your video tours?
The length varies, but generally we try and stay between 4-7 minutes, and always under 10 minutes. The size and complexity of the home (many features & amenities, architectural details, etc) determines the final length of the video.
Will people watch a 7 minute video?
Absolutely! You will read elsewhere about the short attention span of internet users and that the suggested length of a video should be under 3 minutes. We believe that to be true for many videos online, especially the "cat in the dryer" videos found on YouTube.
When people view your video tour, they have already screened out unwanted properties, read your description, and clicked through the photos. IF they bother to continue by downloading the video, they are seriously interested in your property! Consider this your first showing! Not only will they watch if from beginning to end, they will oftentimes watch it multiple times - each time looking for new things!
If we showed you a random wedding video, you probably would shut it off after a minute or so. Why? It's boring. However... if it was your daughter or son's wedding -or your wedding - you would watch it from beginning to end, right? Watching a real estate video is pretty boring for most people - it's not exactly entertaining. However, if YOU are interested in purchasing the property, it's extremely engaging!
Having produced thousands of tours since even before YouTube came on the scene, we've had the opportunity to speak with hundreds of buyers, agents and sellers about their experiences. Not once has anyone mentioned having an issue with the length of the video, and many times we've been told about the dozens (and sometimes dozens and dozens of times!) that people watched the tour - over and over - literally talking themselves into buying the property!
Put yourself in the shoes of a person seriously considering the purchase of a home vs. the real estate agent or a typical web surfer entertaining themselves online, and you'll understand what we mean.
Why do video tours cost more than 360 degree virtual tours?
The time, labor and equipment involved is considerably more than what is needed for a typical virtual tour. Virtual tours are shot in a matter of minutes with a special 'mirror' lens, then the 'doughnut' photo is unwarped in a software program and turned into a virtual 'spin around tour'. Creating a virtual tour takes very little time - many 'scenes' can be produced in just a half hour!
Video tours take many hours to produce each 3-7 minute video, with editing, soundtrack, script writing and the recording of the narration. Also included is web video encoding, html coding, video compression and graphic design. In addition, we use high quality, licensed music on all tours, which generally run approximately $50+ per track. Our cameras, lenses, compression software, server and computer power necessary to produce high definition video costs well over $25,000. Check on the web - most video tours run $500-$2000 and up for each tour! Oh, and don't forget we upload a high definition version of your video to around ten (10) web video sites!
Can we get a DVD copy for distribution?
Yes, a DVD copy of your tour is available for $10, custom printed with your logo, which is playable in any DVD player or computer with a DVD drive. (there is a one time $10 set up charge). It can also include a slideshow of your photography if purchased.
Do I receive a copy of my video?
Absolutely! We send you the original file which you may use as you wish - burn it to a CD, upload it to additional sites, etc. We can even provide an embed code so you can embed the video directly on your website.
Can upload my video tour sites such YouTube, etc.?
Of course! Actually, we will upload a full, 1080p high definition copy of your video tour to a dozen of these sites for you at no charge! Other video companies claim they upload to mulitple sites, but we've yet to find one who actually does! Although we upload your videos for you as part of our services, we suggest that you upload them as well - it will just give you twice as many chances of having your property found on search engines!